The oligopoly effect was played to the fullest by Chen Xiu, a business genius. In just a few months, Chen Xiu's influence in the Fishing Live Stream on Kuaishou has nearly caught up with Zhang Yang, who started earlier.
The backbone strengthens, but Chen Xiu didn't see Zhang Yang as a competitor, instead showing great respect for Zhang Yang's large account.
Unlike those who turn around and bite back after making money, Chen Xiu is a person with solid character. The path was suggested by Zhang Yang, and now that there's a result, it's nothing to actively give back to his boss.
So for a while, Zhang Yang's live channel was showing a very interesting scene.
Zhang Yang just started broadcasting, still warming up while the audience count climbs, and Chen Xiu arrives. Without saying anything, he sends ten Cloud-Piercing Arrows, not speaking on the public frequency, and in the blink of an eye, he turns around and leaves, concealing his presence and name.
In other live channels, a small streamer would almost call him 'daddy' over one Cloud-Piercing Arrow, but here on Zhang Yang's side? Arrows are shot every day when broadcasting starts, and Zhang Yang is both amused and exasperated by Chen Xiu's antics.
Returning favors, sometimes when there are many people in the live room, Zhang Yang would also message Chen Xiu, inviting him to make an appearance, boosting followers, or such.
Zhang Yang is naturally a magnet for fishing fans, and teaming up with Chen Xiu, who sells fishing gear at super discounted prices, the two create very interesting chemistry. Diverting fans is effortless, without hurting the enthusiasm of die-hard fans. Another win-win collaboration.
...
While Zhang Yang and Chen Xiu were thriving on the platform, things weren't going great for Chen Xiaodao and Ding Wen, the duo.
After half a year of development, the outdoor fishing section of Yingke Live was in severe decline.
A large number of internet celebrity anglers who first settled in the fishing live stream have jumped ship, with more fans leaving as well, only those singing and dancing streamers are barely holding their ground.
Chen Xiaodao and Ding Wen, considered semi-pro anglers from a formal background, have had moments with a few thousand people online in their live room, with gift rewards enough to have quite a feast.
Nowadays, though, the live room traffic is plummeting, and when restarting a broadcast, only two to three hundred old fans remain supportive.
Rewarding, an operation driven by passion and atmosphere, is severely limited; fewer people equals less passion, and naturally, reward dries up. Older fans have limited purchasing power, and private occasional sales make it challenging to generate enough profit for the streamer.
With gains rarely seen and motivation dwindling, the duo's drive to stream slowly fades away. The account may have over fifty thousand followers, but many have become inactive zombie followers with no value.
After another broadcast finishes, Ding Wen glanced at the whole live data in frustration and let out a sigh.
Four and a half hours of live broadcast, total traffic was eleven thousand people, new follower growth of seven, total gift rewards amounted to eleven dollars and fifty cents.
This data is far from the results of the first show with a new account back then.
"Old Chen, Yingke Live is unstreamable!" Ding Wen muttered solemnly with a cigarette hanging.
Chen Xueqiang listened without responding for a while, inhaled deeply for half a minute before heavily exhaling, filled with dissatisfaction, he spat out a word.
"Damn!"
When Zhang Yang and others were loudly jumping ship from the Yingke Live platform, Chen Xueqiang and Ding Wen had indeed considered the development prospect of the platform, initially Ding Wen wanted to jump with them to develop on new platforms.
Chen Xueqiang, being relatively conservative, hesitated due to the already established account with a following, and was reluctant to leave.
After discussions between them, they ultimately didn't take that step, and now, in just a few months, the platform's fishing fan traffic visibly declined.
One broadcast session, gaining seven followers, its absurdity is unparalleled!
"What next? Should we switch platforms? This place is done!" Ding Wen continued to ask.
Big streamer with tens of thousands of followers, yet earning just around ten bucks per stream, single-digit new followers, what's there to even play? Total waste of time.
"Switch then! Damn, blame me—if I'd been a bit decisive we'd have gone to Kuaishou already!" Chen Xueqiang replied with complex emotions.
"I heard Zhang Yang is flourishing over there, why not go to him?" Ding Wen proposed again.
"Go to him? How?"
"I heard from Xiao Sun, drunk and talking — Zhang Yang and old Zhao have apparently set up an MCN internet celebrity management company, secretly signing a lot of streamers!
We can sign up too, let them help promote us?
With the large accounts diverting traffic, our own content shouldn't have any problem, new accounts shouldn't be too hard to build up!"
"Really? I haven't heard anything!!" Chen Xueqiang immediately perked up.
Previously, his reluctance to jump ship was majorly due to the difficulty of starting fresh accounts, taking a long time.
Now with Zhang Yang's large accounts diverting traffic, the time frame can be greatly reduced.
"It's not publicly disclosed, Xiao Sun's friend works at Zhang Yang's company, that's how I heard some internal news! We know Zhang Yang, we could give it a try, even if it doesn't work, other methods can still be considered!"
"Alright!"
...
At nine in the morning, Zhang Yang was busy tying large fishing lines in the shop, when Chen Xueqiang and Ding Wen parked their car and came inside.
"Hey, busy?" Walking in, Ding Wen warmly greeted Zhang Yang.
"Wow! Distinguished guests, make yourselves at home! I've just got one set of large line left to tie, a few minutes to finish!"
Zhang Yang enthusiastically invited them to sit by the tea table, quickly settling accounts with a fishing buddy, casually turning on the water boiler.
"Where have you been lately? Long time no see!" Zhang Yang chatted casually as he rinsed the teacups.
"Been around black pit fishing spots, going wherever fish are; since we're familiar, I'll be straightforward, our duo can't continue on Yingke, so we want to switch to you!" Ding Wen stated directly.
"Switch to me? Why say that!" Zhang Yang raised his brows slightly, mildly surprised.
"Literal meaning, heard you've started an MCN company? Our duo wants to develop on Kuaishou, relying on big platforms has its benefits, so we're here to pay respects!" Chen Xueqiang chimed in.
"Wow, your information's quite up-to-date, won't ask how you found out, sure you can sign with our company, but I'll tell you upfront, our MCN contracts are very stringent, given your skills, my treatment might not be good enough for you!"
Seeing Zhang Yang not directly refusing, Ding Wen and Chen Xueqiang exchanged glances, seeing delight in each other's eyes.
"Can we get a look at the contract framework? If it suits us, we'll sign!" Ding Wen asked.
"I don't have the contract, and I don't handle these things! Here's what — go directly to the company and see old Zhao, I'll give him a heads-up, you can discuss the contract specifics with him!"
"Alright! Before coming here, we thought you might not agree, seems we were overthinking!" Chen Xueqiang breathed a sigh of relief.
Zhang Yang's lips curved into a slight smile: "Haha, your professional level isn't like those beginner rookies! Coming to me, how could I possibly refuse! Discuss the contract with old Zhao, now that you're here in my territory, let's drink tea!"
After saying this, Zhang Yang poured the freshly brewed tea.
The three sat by the tea table, chatting like regular fishing enthusiasts who visit the shop.
Forty minutes later, Ding Wen and Chen Xueqiang stood up to say goodbye, Zhang Yang personally saw them to the door as they left in their car.
Only after they left did Zhang Yang take out his phone and call old Zhao.
"Hey, brother Zhao, Ding Wen and Chen Xiaodao came to see me, they want to sign our contract as signed streamers! I told them to find you!"
"Ding Wen and Chen Xiaodao? You know their personalities, are you sure about them?" Old Zhao couldn't help but ask after simply hearing Zhang Yang's words.
Indeed, Ding Wen and Chen Xueqiang are skilled at fishing, and considered proficient as streamers, not much issue on the professional side.
But their reputation in the circle isn't great, and their conduct isn't considered kind.
Zhang Yang grinned: "Yes, sent-in cattle and horses, why not take them! I think contract number three fits them best! If they can sign, then they stay, let them roam free, give minimal guidance, intermingle with other streamers for a few days in training, doesn't cost much!"
"Alright, I get your meaning!"
After the call, old Zhao quickly found the third contract mentioned by Zhang Yang.
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