With Guangyuan and Lemon TV's brands here, we don't have to worry about selling advertisements at all. I heard from Hou Yichuan that there are already people in contact about it.

Another thing is the matter of revenue sharing. The letter of intent states a 40-60 revenue share between Lemon TV and Unlimited Entertainment.

Unlimited Entertainment takes sixty percent, and Lemon TV gets forty percent, but this includes both advertisement revenue sharing and subsequent broadcast revenue sharing.

What does that mean? It means Lemon TV will also take forty percent of the title sponsorship fees from Guangyuan Milk. This also includes subsequent embedded and inserted advertising revenues.

This way, based on a hundred million, Unlimited Entertainment would only take home sixty million, which is pre-tax. The rest would go to Lemon TV.

Isn't that a bit domineering? But that's reality for you—with their platforms and resources, if you want to cooperate, you have to accept their strong position.

However, it's not without its benefits. Lemon TV will also have to contribute funds for future investments in the program. Therefore, they certainly won't just be pocketing their forty percent share, as corresponding contributions from them are unavoidable.

Essentially, it's a game of money moving from one hand to the other. The title sponsor gives money to Unlimited Entertainment, which then shares a portion with Lemon TV. Lemon TV, in turn, will have to reinvest that money back into the program.

It sounds cumbersome, but sometimes business cooperation is like unnecessarily taking off your pants to fart—it seems redundant but is actually essential.

"Okay, let's go with that. As for the contract signing, you can handle it with full authority. It makes no difference whether you sign it or I do."

"By the way, what are your plans for the online broadcasting rights?"

"We've discussed this before. Lemon TV wanted to buy them together, but I'm still hesitating. I'm thinking of asking Bubble about it; they might be interested."

"If you sold them separately, would Lemon TV be okay with it? Don't they have their own online platform?"

"I talked to them yesterday. It seemed like they weren't too happy, but they also didn't react very strongly."

HISS—what does that mean?

Logically, if Lemon TV is optimistic about the program, they definitely wouldn't want to let go of the online broadcasting rights.

But now they're not showing much of a reaction, and since we've already settled the previous content, could it be they're not optimistic after all?

But if they weren't optimistic, why would they spend the money to buy it?

That doesn't make sense either. It seems like Lemon TV hasn't spent a dime and has actually made a fair bit of money...

Chu Tian couldn't figure out what the other party was thinking for a while. It didn't seem like there was a trap, but something was indeed a little off.

With limited information, there's no choice but to take it step by step.

Hou Yichuan had initially planned to rest for a day to entertain the visitors well. The cooperation could be discussed later, but establishing a good rapport was always going to come in handy.

But it seems that the people from Lemon TV were in a bit of a hurry and started discussing cooperation that very afternoon.

Chu Tian was considering letting Hou Yichuan handle it all, but it seemed the other side ultimately wanted to talk to him.

He had no choice but to make a personal appearance.

"Minister Liu, this gentleman is our boss, Chu Tian, President Chu."

In the meeting room, after Chu Tian arrived, Hou Yichuan hurriedly introduced him to the other party.

The person sitting at the head of the table opposite was a middle-aged man in his fifties with some gray hair, but it was meticulously groomed. He had a gentle smile on his face, as if he was very approachable.

"I've long heard from Wei that President Chu of Unlimited Entertainment is exceptional. Meeting you now, I must say you've surprised me. Such young talent is truly remarkable."

Right at the outset, the leader of the other party warmly shook hands with Chu Tian. It seemed they held him in high regard, leaving Chu Tian somewhat puzzled.

The key here is why did he mention Wei? Could it be Wei Liangxiao?

"President Chu, this is Liu Xinyuan, Minister Liu from the Rights Acquisition Department of Lemon Entertainment."

"Hello, Minister Liu. You can call me Chu or Tian."

"Alright, alright, alright. Then I'll take the liberty of calling you Chu."

After getting acquainted, they both sat down and began to chat casually.

For some reason, Chu Tian felt Minister Liu seemed particularly interested in him. His attitude was also much better than expected, lacking the arrogance Chu Tian had anticipated.

There were also none of the pitfalls he had been wary of.

But the more pleasant the minister was, the less at ease Chu Tian felt. Such unsolicited attentiveness usually means they're up to no good.

Currently, Lemon TV was in a strong position, but Chu Tian couldn't quite figure out the minister's attitude.

Although this minor issue arose, the contract was still signed. Its contents were basically what he had expected, with only a few adjustments in the details.

Just as it seemed everything was settled, Liu Xinyuan suddenly said:

"Chu, regarding the online broadcasting rights, I suggest you consider our offer. Although the price we can offer isn't high, it's not low either."

"Of course, if you're not satisfied, you can look elsewhere. If you plan to distribute on the entire network, you can contact us then."

"Alright, thank you, Minister Liu, for your appreciation. We will definitely consider it closely."

"Good, good, no worries. Then we'll be heading back now. Contact us anytime if there's anything."

Once the people had left and he watched the car disappear into the distance, Chu Tian stood by the roadside with a furrowed brow, still somewhat perplexed.

"What's the matter, President Chu? Wasn't the cooperation agreed upon? Why do you still look so troubled?"

Hou Yichuan, seeing him like this, was also puzzled, unsure where the problem lay.

"President Hou, don't you think it went too smoothly?"

"What?"

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