3542 Untitled
“I have already thought of this problem for you,” said Lu Man, smiling, “I knew you would definitely choose to release it during the New Year Season. You aren’t the type to back down without trying.”
If he backed down, that meant that he had no confidence in his own production.
But would Han Zhuofeng not have confidence?
He had invested so much into this movie.
Every cent was utilized.
The salary of the actors and actresses were reduced as much as possible.
It wasn’t like many films, which claimed that they had millions of investment, but those numbers were actually fake.
As a result, the audience would become curious after watching the film.
Where did their budget go?
The special effects that were made with so much money were just at this level?
However, Han Zhuofeng was different. He put all his money into special effects and demanded to shoot a proper movie.
He had invested so much, and now he had to back down?
He would definitely not be willing to do so.
“Looking at the situation now, having Han Family as your background is not considered an advantage for you but a disadvantage,” said Lu Man.
“What do you mean?” asked Han Zhuofeng immediately.
“Everyone knows that you’re the Third Son of the Han Family,” said Lu Man, “Nowadays, people don’t want to provoke too much. Especially through the internet, they want to find fault with everything.”
“As a new director, your first product is a Sci-fi movie with such a high difficulty. Just by looking at this, there will be a lot of people criticizing you. They won’t be optimistic about your first movie.”
“I know. While I was still shooting, there were already many remarks like that on the internet,” said Han Zhuofeng.
“Other than that, the netizens don’t trust our own Sci-fi films. Previously, there are too many films that claimed that they were movies with good special effects, but they disappointed the audience again and again. Now, the audience is disappointed in our special effects film. Subconsciously, they will think that your movie is just a marketing gimmick, and in reality, it is just a movie with cheap special effects.”
“So first of all, your starting point is already more difficult than the other three comedy films, and those other three films are empowered by popular movie emperors with various styles. As for this movie, other than Zhiqing, there’s really no other popular actors.”
“Furthermore, every big cinema will also judge the films based on their own experiences. Through the audience’s expectations, ranking of the watch list on the ticketing app and other factors, they would decide the movies’ showtimes scheduling,” said Lu Man.
“If simply just from these factors, you don’t have an advantage. Furthermore, because of the competition between the Han Corporation and the other cinemas, they are very willing to crush you. Then, they will schedule your film a lot lesser.”
“As for Han Corporation, there are two possibilities. The first one is to give your film a lot of show time, but the audience will feel that the Han Family is conniving with you just because you’re the third son, and they’re suppressing the other movies for your sake.”
“To them, giving those popular movies fewer showtimes than other cinemas will be considered suppressing those movies. If other cinemas give your movie only a little showtime, but the Han Corporation scheduled your movie normally, in comparison, the netizens will still feel the Han Corporation is giving you special treatment.”
“But it’s our own cinema, so what if I get the special treatment? However, we’re scared that the netizens will develop a rebellious mindset. The more we do this, the more they won’t want to watch.”
“However, we can’t just copy how the other cinemas schedule their showtimes since if we showed your movie only a few times, the people will think that your movie is so bad that your family doesn’t even want to support it.”
Han Zhuofeng scratched his head. “Yes. It’s really hard to satisfy the people.”
Han Zhuofeng did not pay attention to the way the other movies did their promotion. Now, after being reminded by Lu Man, he remembered it.
It was indeed like that.
“Then what do i do? Since both extremes aren’t allowed, and I can’t even schedule it normally, what do I do?” Han Zhuofeng was in a dilemma.
“Preview, are you bold enough to do it?” asked Lu Man.
Since she had already thought of this issue, she had also naturally thought of a solution.
“First of all, we should invite a group of movie critics and have them conduct their own reviews about the movie. Then, we’ll conduct a public preview.”
“Before the New Year Season is released officially, the cinemas have not yet scheduled the showtimes for the New Year Season, so let’s do a preview first. We’ll let the ordinary audience see it first, so they can spread through word of mouth.”
“Of course, the condition is that the movie is really good. Then, through word of mouth, if the audience thinks that this movie is good, but the other cinemas only schedule so few showtimes for the movie, those cinemas will find it hard not to receive a backlash.”
“It will be the cinema suppressing you rather than the movie being bad. Even without your complaints, the netizens would shower them with criticisms,” said Lu Man.
“When that time comes, nobody will say anything even if the Han Corporation schedules more showtimes for you,” said Lu Man.
“The three movies with movie emperors are the greatest competitors in the New Year Season. Fortunately, they’re comedies, so they won’t need to do a preview. If they release it during the New Year Season, and there’s a wave of people liking it, it’ll be fine. During the preview period, you shouldn’t have any competitors.”
“However, the risk of doing this is that once you try to increase your popularity, if the audience’s response is not great, then the New Year Season will be none of your business,” said Lu Man, “Once your popularity is crushed, it’s hard to get it back.”
“So do you dare to do a preview?” asked Lu Man.
“I dare,” said Han Zhuofeng in a decisive manner,” Before the movie was submitted for review, our main team has taken a look at it before; we are very confident in this movie.”
“Okay, then let’s start preparing the preview,” said Lu Family, “After the movie critics, there could be attacks toward the movie, so let’s give each other a low mark on purpose. The preview has to be controlled perfectly.”
“What if someone gives bad comments,” asked Han Zhuofeng.
As long it was a competition, there would always be situations like this.
There would always be people who would ask others to deliberately leave a bad review.
As such, if there were too many bad reviews, people wouldn’t watch the movie anymore and would follow the bandwagon.
They wouldn’t watch it because of the bad reviews.
“Leave that to me,” said Lu Man, “If someone dares to invite the keyboard warriors to give bad reviews, I will make sure they return the way where they came from, and they should be prepared to face the consequences of their failure!”
Han Zhuofeng thought about Lu Man’s achievements and suddenly felt worried.
He was worried for his opponents.
His competitors’ teams better not buy keyboard warriors to insult him.
They would still be the unlucky ones in the end.
After making a decision, they started discussing the preview.
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