So, many game enthusiasts were curious and went to download the game to give it a try.
Once they started playing, they discovered that this game was incredible.
It was truly addictive...
The exquisite modeling, the immersive first-person shooter mode, the thrilling hundred-player battlefields, the novelty of looting, airdrops, driving, and teaming up to win chicken dinners—it was simply irresistible!
Although Chenyu Game Company had previously produced a gem of a game with "Mudman Ultimate Elimination," that game was, after all, a second element game and more popular abroad than domestically, so its influence was smaller and not widely known.
But this game was different.
FPS has always been one of the hottest genres in gaming.
From the earliest CS to CF, followed by Call of Duty, Borderlands, and a host of other titles, these games have proven that this genre has a broad player market.
After all... guns are the greatest romance for men.
So when a shooter game becomes popular, its impact is enormous.
Initially, Chen Yan had to keep investing in advertising, but gradually he found that he didn't need to increase his inputs; maintaining the most basic investment resources was enough for a continuous and large influx of players to join the game.
Especially since it coincided with the winter vacation, this wave of player traffic was even bigger.
Therefore, at the start of the new year, "Battle of the Wastelands" became the hottest game of the year.
In the first month after the game's release, it made over one billion yuan in global revenue. It was earning more than thirty million a day.
This was a PC game, which is generally recognized to have less money-making capability than mobile games.
In recent years, no PC game had been this hot!
Thus, various game companies started going insane.
Despite the upcoming New Year's holidays, internal announcements were made cancelling leave to work overtime and study this game.
Money is the most tempting thing, when a new game genre becomes popular, it proves the market potential of that genre.
And as long as you follow the trend quickly enough, you could get a piece of the pie.
Especially for the big gaming companies in the top ranks. If they could make games that were more exquisite than "Battle of the Wastelands" and with more interesting gameplay, they might overtake Chenyu Game and become the big winners in this new market.
That would bring huge benefits.
After all, according to the research by various game companies, gameplay similar to "Mudman Ultimate Elimination" should be considered a battle royale game.
They estimated conservatively that this genre's market was worth around ten billion US dollars.
So, the companies were all making big bets, working overtime to thoroughly research this game...
...
And while the entire game industry was researching this new game "Battle of the Wastelands,"
Deep City. Tencent Group headquarters.
At this moment, a meeting of extremely high standards was taking place.
As a behemoth with a trillion yuan market value, Tencent Group had a strict hierarchy.
From the group level down to business units, subsidiary companies, specialized in various industries and businesses. And at the very top of the power structure was the Group's Strategic Decision-Making Committee.
Compared to the board of directors deciding on major corporate matters, this committee's level was not the least bit inferior.
It consisted of senior executives at the level of vice president and above in various business units.
The main purpose was to discuss major strategic decisions about the future of the group.
And today, this high-level meeting was being held at Tencent's headquarters, with the topic focusing on Chenyu Game Company and their boss, Chen Yan.
In the meeting, a middle-aged man in a suit and leather shoes, wearing gold-rimmed glasses and with slicked-back hair, who looked rather refined, stood in front of the projector.
He pointed to the content in front of the projector and said to the more than twenty committee members seated, "This is the information and content submitted to us by IEG Interactive Entertainment Group."
"The new game from Chenyu Game achieved a 3S rating according to IEG, with its market value above ten billion US dollars."
"Based on past experience, Chenyu Game will likely grab over 70% of the market share due to its first-mover advantage, which is equivalent to seven billion US dollars, close to 50 billion yuan."
"With this money, they will quickly grow into a large gaming company, second only to us."
"Moreover, compared to Pig Farm's desperate development capabilities, their R&D is extremely outstanding. They are likely to keep producing more high-quality games in the future."
The committee members in the office listened to his words without any expression on their faces, as if these reports were of no value at all.
And the man with the gold-rimmed glasses seemed to be aware of this.
He paused, then shifted his tone and said, "However, these are not the reasons we brought this company into the Strategic Decision-Making Committee for discussion."
He pressed a button on the remote to change slides, "This is the reason."
At that moment, the screen displayed an overview of the companies that Chen Yan had been managing in the past two years, along with relevant data...
This time, the committee members looked much more serious.
They each focused their gaze on the screen.
The man with the glasses very fittingly moved aside, not to disturb their viewing and contemplation.
He waited for two full minutes, until all committee members turned away their gaze, and then he stepped forward to explain, "At the beginning of the mobile Internet boom, because of the high cost of traffic, people's main forms of entertainment were online novels and comics."
"But with the spread of 4G networks and Wi-Fi in recent years, videos, the most intuitive and accessible form of entertainment, have gradually started to dominate the mobile Internet entertainment landscape."
"More and more netizens have shifted from text and images to videos."
"It's just that, because most mobile Internet entertainment time is fragmented, long videos do not fit netizens' habits, so short videos emerged..."
"The first company to spot this trend and market was Slow Hand."
"Their predecessor was GIF Slow Hand, mainly producing GIF animations with voiceovers."
"Later, as they realized the popularity of short videos, they started to venture into the market."
"Our MIG Mobile Internet Group also spotted this trend around the same time."
"To avoid missing out, we made a short video app in response."
"However, due to unsatisfactory results and the fact that the trend hadn't really taken off at the time, it was eventually shut down."
"Unexpectedly, although we didn't succeed, Slow Hand gradually developed."
"Within just three short years, Slow Hand has attained 150 million daily active users, becoming one of China's top ten apps."
"And two years ago, Headline Technology also discovered this trend and created their flagship product: Douyin."
"Now, after two years of development, it has also reached 80 million daily active users."
Most of these figures were displayed on the projector, so the committee members nodded slightly to show they understood.
He continued, "Originally, this company wouldn't have had much to do with us."
"Because their user group and software characteristics have nothing to do with us."
"But, in the recent battle between Chen and Zhang, Chen Yan successfully acquired ownership of Headline Technology."
"And, he also invested in Weibo, our competitor."
"Afterward, relying on these two companies, he built a traffic matrix independent of us."
Saying this, he pressed the remote control again.
Immediately, the next page of data appeared before everyone,
"Weibo 240 million daily active, Douyin 70 million daily active, Headline 60 million daily active, Tomato Video 30 million daily active, Funny Clips 30 million daily active..."
"These belong to his traffic matrix, which together amounts to a total traffic of over four hundred million. Even after deduplication, there are around three hundred million, accounting for a third of the nation's netizens."
"Moreover, his main business is still gaming."
"Meaning, he has traffic and the means to monetize. And his strategies are almost identical to ours..."
He stopped speaking then, quietly observing the committee members.
Sure enough, a member spoke up, slowly asking, "Are you suggesting that Headline Technology's previous competitor was Baidu, but since Chen Yan took over, it's actually become us?"
The glasses-wearing man seriously nodded his head.
A member spoke up in opposition, "You can't assume that just because the business logic is essentially the same, they are our competitors."
"That's too hasty."
The man with glasses was obviously prepared for this response.
He said, "Of course, I don't think they are our competitors merely because the business logic is the same."
He flipped the page again and said, "Members of the committee, please look."
"This is our business group's forecast for the future development of the Internet."
"The vigorous development of our country's Internet over the past two decades is not only due to the progress of the times, but mainly because of the demographic dividend."
"There were so many people who hadn't used the Internet."
"With population growth, advancement in technology, and the decrease in the cost of tech products, more and more people will have access to the Internet."
"That's the demographic dividend."
"However, according to our internal estimates, this dividend will be exhausted in two more years."
"That is to say, the era of incremental market is over, and next, we're heading into a brutal era of fighting for traffic."
"That's the stock market era."
"In the stock market era, the fight isn't just for user numbers, but also for user time."
"When everyone has installed WeChat, Weibo, Douyin. The app where they spend more time will make more money and advance further."
"Unfortunately... in this aspect, Douyin can almost compete with us."
He flipped another page, and a few bar graphs appeared.
The "bars" for other apps were short, just QQ, WeChat, and Douyin were streaks ahead.
Even compared with the others, Douyin's was even higher.
After presenting the data, he looked around at all the committee members, then said confidently, "Perhaps members here may think that this data alone doesn't signify the threat posed by Douyin."
"Well, how about this?"
Saying so, he pressed the remote a few more times, and the projector showed Douyin's market share growth in overseas markets.
"Domestically, Douyin has always been at a disadvantage to Slow Hand, but in the international market, it's far ahead."
"Everyone knows that due to the gap in technological development levels, the overseas market to a certain extent actually predicts the domestic market."
He flipped another page again and pointed to the data, "According to our estimates, Douyin's traffic in China will be close to half of ours in two years."
"And in four years, the global traffic matrix in Chen Yan's hands is expected to surpass ours..."
...
An hour later, the Strategic Committee meeting ended.
Those who could attend the Strategic Committee were all the big bosses of the various business units, vice presidents and higher-level executives of the group.
So after the meeting, they didn't have much to chat about, they just nodded to each other and left the meeting room to go back to their work.
The man with the gold-rimmed glasses stayed in the room until the last moment, then bent his head and casually collected his materials.
After packing up his materials, he carried them out of the office.
Outside, another man was waiting for him, and when he came out, he hurried over and asked with a slap on the back, "How did it go? Did those big bosses agree with our ideas?"
The glasses-wearing man smiled wryly and shook his head, saying, "How would I know that?"
"They just listened patiently to my presentation, then dispersed. I didn't get any useful information."
Hearing his words, the other man poked his waist and said, "Are you silly? They're so busy, agreeing to hold this meeting to hear your briefing already shows their attitude."
"Just wait. The group will probably soon start probing against Chen Group."
The man with glasses shook his head, saying, "I hope so."
He hesitated, then said, "Really, even if we don't take action, Chen Group will likely have a rough time soon."
"They've been in the spotlight too much recently."
"Besides, they've stirred up too big a mess, I heard that many powerful people are displeased with them and want to make a move."
Hearing the man with glasses, the chubby one whispered, "That's right. After all, those celebrities in the entertainment industry have intricate relationships with those powerful people."
"By the way, where do you think they will strike?"
The man with glasses considered for a moment, then decisively said, "Zhang Yonghao."
He explained, "After all, this is the only thing Chen Yan has been involved in these years that has some flaws..."
...
At the same time, on Qin Island.
Chen Yan was also talking on the phone with Zhao Xuan.
Zhao Xuan sounded a bit deep and serious, "Regarding this lawsuit, my advice is to be cautious. If you're not confident, I can provide someone from my side to assist you."
Chen Yan asked in confusion, "Are you saying Zhang Yonghao suddenly got support, so he dared to sue straight to court?"
"He isn't afraid I'll drag it out to his demise?"
——————
Promoting my friend's book, "What If the Female lead Came Out of the Book." Author: Laser Brand (lsp).
It's been the hottest daily romance novel in the past month. Single female lead, the concept is breaking the fourth wall, which has stumped many great authors, and he actually made it popular. It's really impressive. I read the first few chapters, and it's written really well.
Here is the summary: Chu Ge is an author of harem novels.
As he was writing about how the heart of one of the most powerful female sect leaders began to sway...
A woman appeared in his room, holding a sword to his throat, "If you dare write that I fall in love with that man, I'll kill you."
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